Evironmental Issues In Business

NameUniversityCourseTutorDateCASE STUDY : ALCOA COMPANYThe moment firms understand the restitutions involved in developing an effective strategy , they be in a augmentitive perspective of evaluating their internal strengths and weaknesses as well as the opportunities and threats of environmentAlcoa is a treat caller-out in America that deals with the issue of poise and atomic number 13 products and regain around the creation . The company has faced a mount of criticism by non-governmental organizations for its poor environmental precaution and social problems both from investiture and customersMany customers and investors argue that Alcoa has always essay to monopolize the market of aluminium product in the U .S market with an indecadetion of maintaining its overwhelming sh ar on the marketThe Alcoa gild t here( predicate)fore works on the antimonopoly approach by trying to raise the production make up of its competitors in to screw the monopoly of dominating the market . The company in turn increases the prices of its products . The customers atomic number 18 therefore complaining of the lofty prices of enkindle and other products produced by the company Therefore the Alcoa should be reactive to reasonable rules of competition to reduce the market dominance . A question that should be in the investors mind is how to decrease up with possible measures to resist the wrongful monopoly should it exist (Dominick , 2003According to books Alcoa is rated as ace of the top ten toxic companies in the mankind . It produces many hazardous gases which are either dangerous to the ozone layer or to human health . Residents where the plant or firm is located has also complained intimately the water pollution created by the company , Since it discharges its toxic chemicals on the ware cr eative a lot of health impacts on the area .! But this has non been turn to (John , 2005Issues on high emissions of hazardous gases have also been raised(a)(a) where smelters used for production of atomic number 13 produces a lot of gases . Alcoa therefore was to work on the production or invention of low emission aluminum smelters to address the issue . This calls for the need of alternative source of life force which is environmental friendly .

Another issue which the customers lament close to is the make up of damping wastes The plastics can not be recycled therefore the sell range are constantly increasing (Dorn Busch , 1985Because of the mono polization of the market by Alcoa and shortages of their products in the market , the Japanese have come up with a project in South einsteinium Asia to add hydro-electric power plants to curb power shortages during the smelting of aluminum . Aluminum products are on the decline . The Asahan project is also regarded as metropolis and pollution free trade zone thereof doing onward with increased pollution . In summary the non-governmental organizations here raised issues such as pollution of water and propagate by Alcoa gases , production of wastes which are non-renewable thus increased electric bulls eye costs of wastes and market monopoly (Hendrik , 1985Therefore for effective competition on the humanity market appropriate laws should be created to stop companies like Alcoa to loom the market . Proper strategic management analysis should be put in placeBIBLIOGRAPHYJohn E , Raising Rivals Costs Does not Improve Its View Journal of law and economic 35 , no2 Cost . 1992 ) 311 - 329Amella , M Social-Environmental Certific! ation Sustainable development and competitiveness in the mineral Industry of Brazilian Amazon 31 , no 1 2007 ) 71-36Hendriala , S . Economic Analysis and U .S .V . IBM Journals of political Economy 93 , no 3 (Jon 1985 ) 618-622Dornbusch , R . Forward in Economic Interdependence and Flexible modify Rates . Cambridge : MIT pressPAGEPAGE 4PAGE ...If you want to get a full essay, regurgitate it on our website: BestEssayCheap.com

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